Holly Days: Christmas at Keller Town Center

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Holly Days_updated




Event Information

When: Friday, Dec. 6, 2019 @ 6 p.m.

Where: Keller Town Center, 1100 Bear Creek Parkway

Cost to get into the Jingle Bell Zone is one non-perishable food item to be donated to The Community Storehouse. 

Come join the holiday spirit at Keller Town Center and celebrate Arbor Days! Enjoy The Very Merry Light Parade, the lighting of the Christmas tree, Santa's arrival, stage entertainment, a
two-lane snow hill, arts and crafts, concessions and activities at the Jingle Bell Zone.

All participants who plan on sliding down the two-lane tubing snow hill must be at least 42 inches tall.


Road Closures

* Town Center Lane and the parking circle at Keller Town Hall will be closed all day Friday, Dec. 6 from Bear Creek Pkwy. to FnG Eats (starting at 7 a.m.).

** Bear Creek Pkwy. from Rufe Snow to Country Brook Drive (in front of Town Hall) will be closed at 4 p.m. Friday, Dec. 6 and remain closed until the end of the event.

*Rufe Snow Drive will close in both directions at the southern Bear Creek Pkwy. intersection near The Keller Pointe from 7-7:30 p.m. to allow the parade to cross the street


* Handicap parking will be available on a first-come, first-served basis in the west parking
lot of Keller Town Hall.

** There is limited parking available in Keller Town Center, so parking is available in a large overflow lot at Life Church on Keller Parkway, directly across the street from Town Center. A shuttle will run from the overflow parking to the event from 5:30-10:30 p.m. We will have available parking and shuttle service from Life Church on Keller Pkwy., directly across the street from Keller Town Center. 

* There will be NO event parking allowed at Moviehouse & Eatery.

** There will be NO event parking allowed behind the Arthouse complex; only Arthouse residents and commercial tenants will have access to that parking lot.




Schedule of Events

12-4 p.m. Vendor drop off down Town Center Lane
2-3 p.m. Food Vendor load in on Town Center Lane
5:30-6:30 p.m. Very Merry Light Parade staging on Phillips Drive behind Bear Creek Intermediate
6:00 p.m. Jingle Bell Zone by The Mount Church Opens (admission: one non-perishable food item per participant)
7:00 p.m. Very Merry Light Parade sponsored by Frost Bank hosted by The Greater Keller Chamber of Commerce in Partnership with The City of Keller
Immediately following the light parade, around 7:45 p.m. Christmas Tree Lighting
8:00 p.m. Santa Scurry 5K and 1 Mile Fun Run Begins





Very Merry Light Parade

Begins at 7:00 p.m.

If you are interested in participating in The Very Merry Light Parade sponsored by Frost Bank hosted by The Greater Keller Chamber of Commerce in Partnership with The City of Keller, please fill out and return the application below. You must have an application filled out and approved prior to the parade; we will not accept any parade entries the day of the event.

If you have any questions regarding the parade, please contact Greg Ballog at 817-431-2169 or gballog@kellerchamber.com.

Very Merry Light Parade Application 





Dancers and Performers

If you are interested in participating in Holly Days as a dancer or performer, please follow the link below and register through our new software system. If you have never used our new site nor have a membership at The Keller Pointe then you will need to create an account beforehand. You can create an account for your business (click create account, find account type, and click on organization). You will be notified within two week of registering if you are approved or denied. You will also receive your time slot of when you will be dancing/performing two week before Holly Days.

If you have any questions, please contact Jordan Dawson at 817-743-4054 or 



Santa Scurry 5k Run/Walk

Join us for the 13th Annual Santa Scurry 5K Run/Walk. Starting at Keller Town Hall the race 
continues through the Bear Creek Trail System, offering a flat and fast course. Bring the family
out for a festive run to kick off the holidays! The race takes place as part of the Keller Holly Days
Celebration featuring a family fun night of awesome vendors, food trucks and a Holly Jolly Light

The race begins at 8:00 p.m. (The race takes place immediately following The Light Parade, which
could alter the start time by a few minutes.)

For more information, please click here.

To register for Santa Scurry, please click here.

   RC Logo - Full ColorHomeLight Logo



Holly Days Vendor Information

If you would like to be a vendor at Holly Days please CLICK HERE

Please contact Jordan Dawson with any questions!

Jordan Dawson



Volunteer Information

If you are interested in volunteering for Holly Days please CLICK HERE.



Holiday Yard Decorating Contest

Don't forget about our annual Holiday Yard Decorating Contest.  Now in its 32nd year, the 2019 theme is Winter Wonderland. Entry deadline is December 11, 2019 at 5 p.m.

Click here for more information and registration forms!




If you have any questions, please let us know!
Parks and Recreation

Jordan Dawson

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