Holly Days: Christmas at Keller Town Center

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 Flyer 2017




Event Information

When: Friday, December 1, 2017 @ 6 p.m.

Where: Keller Town Center, 1100 Bear Creek Parkway

Cost: One non-perishable food item, to be donated to The Community Storehouse to get into the
Jingle Bell Zone.

Come join the holiday spirit at Keller Town Center and help us celebrate Arbor Days!! Enjoy The 
Very Merry Light Parade, the lighting of the Christmas tree, Santa's arrival, stage entertainment, a two-lane snow hill, arts and crafts, concessions and activities at the Jingle Bell Zone.

All participants who plan on sliding down the two-lane tubing snow hill must be at least 42 inches tall.


Road Closures

* Town Center Lane will be closed all day Friday, Dec. 1 from Bear Creek Pkwy. to FnG Eats.

** Bear Creek Pkwy. from Rufe Snow to Country Brook Drive (in front of Town Hall) will be closed at 4 p.m. Friday, Dec. 1 and remain closed until the end of the event.

*Rufe Snow Drive will close in both directions at the southern Bear Creek Pkwy. intersection near The Keller Pointe from 7-7:30 p.m. to allow the parade to cross the street


* Handicap parking will be available on a first-come, first-served basis in the west parking
lot of Keller Town Hall.

** There is limited parking available in Keller Town Center, so parking is available in a large overflow lot at Life Church on Keller Parkway, directly across the street from Town Center. A shuttle will run from the overflow parking to the event from 5:30-10:30 p.m. We will have available parking and
shuttle service from Life Church on Keller Pkwy., directly across the street from Keller Town

* There will be NO event parking allowed at Moviehouse & Eatery.

** There will be NO event parking allowed behind the Arthouse complex; only Arthouse residents and commercial tenants will have access to that parking lot.




Schedule of Events

12-4 p.m. Vendor drop off down Town Center Lane
2-3 p.m. Food Vendor load in on Town Center Lane
5:30-6:30 p.m. Very Merry Light Parade staging on Phillips Drive behind Bear Creek Intermediate
6:00 p.m. Jingle Bell Zone by Mount Church Opens (admission: one non-perishable food item per participant)
7:00 p.m. Very Merry Light Parade presented by Frost Bank
Immediately following the light parade, around 7:45 p.m. Christmas Tree Lighting
8:00 p.m. Santa Scurry 5K and 1 Mile Fun Run Begins



Very Merry Light Parade

Begins at 7:00 p.m.

If you are interested in participating in The Very Merry Light Parade, please fill out and return the
application below. You must have an application filled out and approved prior to the parade; we
will not accept any parade entries the day of the event.

If you have any questions regarding the parade, please contact Carey Ashcroft at 817-743-4054 or cashcroft@cityofkeller.com.

The Very Merry Light Parade Application


Dancers and Performers

If you are interested in participating in Holly Days as a dancer or performer, please fill out and
return the application below. You must have an application filled out and approved prior to Holly

If you have any questions, please contact Carey Ashcroft as 817-743-4054 or 

Dance Application

Performance Application


Santa Scurry 5k Run/Walk

Join us for the 10th Annual Santa Scurry 5K Run/Walk. Starting at Keller Town Hall the race 
continues through the Bear Creek Trail System , offering a flat and fast course.  Bring the family
out for a festive run to kick off the holidays! The race takes place as part of the Keller Holly Days
Celebration featuring a family fun night of awesome vendors, food trucks and a Holly Jolly Light

The race begins at 8:00 p.m. (The race takes place immediately following The Light Parade, which
could alter the start time by a few minutes.)

For more information, please visit http://tri-now.com/races/santa-scurry-5k/

To register for Santa Scurry, please visit




Holly Days Vendor Information

Please contact Carey Ashcroft with any questions!

Carey Ashcroft

Holly Days Vendor Application

Holly Days Food Vendor Application




Volunteer Information

If you are interested in volunteering for Holly Days please CLICK HERE to sign-up.



Holiday Yard Decorating Contest

Don't forget about our annual Holiday Yard Decorating Contest.  Now in its 30th year, the 2017 theme is Whoville! Entry deadline is December 13, 2017 at 5 p.m.

Click HERE for more information and registration forms!



25 Days of Holiday Spirit

This December, we want to spread the holiday spirit around Keller. Below, you will find an attachment with a list of activities to do around town to help spread the holiday spirit instead of being a Grinch. There are 25 activities to represent the 25 Days of Holiday Spirit. Make sure to post your activities to the Keller Parks and Recreation Facebook event page as you complete them and there will be special prizes for the families with the most completed activities. You do not have to do these in order. You are also allowed to do more than one per day.

Don't Be a Grinch 25 Day of Holiday Spirit


If you have any questions, please let us know!
Parks and Recreation

Carey Ashcroft

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